WINCH LINES 🎗️ LIFE LINES

Supporting off-road families impacted by cancer.

A foundation built by the off-road community, for the off-road community.

What we do

We bring the off-road community together through trail runs and community fundraisers at off-roading paradises like the Rubicon, Fordyce and Johnson Valley, raising support for individuals and families impacted by cancer.

Our pillars

  • Community
  • Support
  • Strength

Coming up: our first HUGAROC get together in Johnson Valley, Thanksgiving weekend 2026.

Family Thanksgiving get together – Johnson Valley trail, join us if you are available!

Get involved

Follow along: Instagram @hugaroc and Facebook

Meet Roxie

Roxie, the HUGAROC Foundation bear mascot

Say hello to Roxie, the foundation’s bear! She wears her HUGAROC shirt proudly and reminds us what this is all about: community, support, and strength for every off-road family facing cancer.

HUGAROC merch

HUGAROC Foundation T-shirt with pink license-plate logo, front and back
HUGAROC Foundation T-shirt with gold license-plate logo, front and back

HUGAROC Foundation shirts — grab one at our fundraisers! Contact us for more info.